I typically love aveda institutes. I’ve been going to them for over 5 years for my root touch ups. I have never had an experience like this before. I would like to preface that my student, Ana, was one of the best students I’ve ever had. However, the instructors were worst I’ve ever seen. I tried to explain that I needed a higher developer (usually they use 30 or 40) but she insisted on 20 and the technique she showed the student didn’t make any sense and resulted in many areas not being covered/saturated both on the root and where my new growth hit my old color. as soon as all the bleach was applied they took me to the bowl to rinse even though I hadn’t fully lifted, my scalp felt fine which resulted in a huge band in my hair. They then tried to double process with 10 as the developer, which barely lifted after an hour, the instructor then disappeared and another instructor tried to fix the issue while also not listening to me. The instructor then tried to tone my entire hair darker in order to match the parts of my hair that wouldn’t process which I did not want at all. I am now having to come back on Monday to process again and try and achieve the color I desire. This should have been a very simple single process with a higher developer (like I asked, like what is in my file and Aveda has been doing for me since 2016). I had 3-4 instructors working on/Checking in on my hair, each told the students different things, would switch things up half way, and created so much inconsistencies. The formula would keep switching during application and there was a very scary point where they told her a very wrong formula and when she came back to double check they told her they never said that!
All that being said, I would like to truly praise my student for going above and beyond what I expect from them. She was kind, attentive, she listened to everything I said, advocated on my behalf to the instructor (even though they didn’t listen), she was patient with my frustrations, she took the time to explain exactly how everything worked so I would understand for next time exactly what I need. She was incredible, and If provided with proper guidance, my hair would have been the best it’s ever been. She was my rock during this, a stranger who went out of their way, above and beyond, to mitigate my frustrations and to try to bring my hair vision to life. I am hopeful that my experience Monday will go a lot smoother now that I am more educate about what my hair needs and other clients do not have similar experiences.