1015 Mission St.
Santa Cruz, CA 95060

Mon: 10:00AM - 6:00PM

Tue: 8:00AM - 6:00PM

Wed: 10:00AM - 6:00PM

Thu - Fri: 8:00AM - 4:00PM

Sat: By appointment only

Sun: Closed

96.5% would refer friends and family to us

5 stars Customer since 2021

Dr.. Froid is a good listener, knowledgable, and kind. He had a good sense of humor and helped me find a good frame that fit my face. I look forward to trusting him with my eye care going forward

5 stars Customer since 2015

It is nice to find personal service where someone cares and you are not rushed out the door.

5 stars Verified customer

Excellent quick services

2 stars Customer since 2021

He was very nice but I went to have an eye problem treated and instead he gave me a vision test for glasses which wasn’t what I needed. So my problem wasn’t treated and now I need to see another doctor

5 stars Customer since 2014

101% as always. Friendly, Quick, Efficient with resources they have, Kind and always there for any requests I need. Been coming for years.

5 stars Customer since 2021

Dr. Froid made my nervous child immediately comfortable. He cracked the most intellectual jokes, made the experience easy and fun. Took his time, did a thorough exam, explained all the options. His personal traits made the visit feel like a special event. Thank you, Dr. Froid!

5 stars Customer since 2016

They are flexible, even though they are busy, and will work with you if you tell them what you need. I did not need an appointment to order 2 pair of glasses, can’t wait to get my kewl new glasses from them, thank you.

5 stars Customer since 2021

Dr Foid is friendly and makes the patient feel relaxed. He spends time getting to know you. The office staff is friendly and very helpful. The selection of frame selection is varied and up-to-date. I look forward to my next visit.

5 stars Verified customer

Muy amable el doctor igual que su asistente muchas gracias

5 stars Customer since 2009

I always learn a lot during my eye exams. I get all my questions answered in a clear and comprehensive way

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