Sokol Advanced EyeCare
Optometry
2000 Atwood Ave
Madison,
WI
53704
(608) 473-5947
Mon: 9:00AM - 7:00PM
Tue: 8:00AM - 6:00PM
Wed: 9:00AM - 7:00PM
Thu: 8:00AM - 6:00PM
Fri: 9:00AM - 4:00PM
Sat: By appointment only
Sun: Closed
About
Our office offers a full range of eye care and eye exam services to preserve your eye health and improve your vision, including the latest in contact lens technology, as well as LASIK and cataract surgery consultations. Open 7 days a week with an on-site lab, we are able to offer eye examinations and glasses or contacts in the same day.
Services
- Binocular Vision
- Cataract Co-Management
- Cataract Evaluation & Management
- Cataracts
- DMV Vision Registry
- Eye Disease
- General Optometry
- Geriatrics
- Learning Disabilities
- Macular Degeneration
- Ocular Disease
- Optical
- Optician
- RoutineEye Care
- Sunglasses
Languages
- English
- Spanish
Insurance
- Most insurance accepted
Payments
- American Express
- Care Credit
- Cash
- Check
- Debit
- Discover
- Mastercard
- Visa
Staff
Tessa Sokol
Erin Avila-Vissers
Certifications & Memberships



5 stars Leslie Denise W Featured review
Friendly check in Dani did an excellent job testing. Dr Z was friendly, professional and listened to questions carefully providing a thoughtful clear answer. He was not rushed and explained everything he was doing to assess my eyesight.
Thanks for your lovely review, Leslie! We love Dr. Zarwell and are happy to hear Dani did a fabulous job with your prescreening, as well! We look forward to seeing you at your next eye exam!
5 stars Anonymous Verified customer
Great experience!
Love the new location. Congratulations!
5 stars Skylar T Verified customer
Everyone was incredibly kind and knowledgeable!
5 stars Anna P Verified customer
A great experience as always! This was my first appointment at their new location and the layout is functional, spacious and gorgeous. There is an abundance of parking in their back lot as well as free street parking so you no longer have to worry about looking for parking when you arrive. Dr Sokol and staff are punctual and knowledgeable about all things eyes related.
We are happy to hear you had such a good experience and look forward to seeing you next year!
5 stars Wendy L Verified customer
Staff is friendly, knowledgeable and explain what they're doing and why.
I mentioned problems with the online pre-registration being extremely slow when I was checking in and they contacted the website owner immediately.
Thank you for taking time to review our office. We are happy that your visit and experience went so well. We hope you will continue to come to our office for all your future eye care needs.
5 stars Jenna K Verified customer
Love Dr.Sokol and her team! Always very helpful and genuinely kind.
We completely agree that Dr Sokol is pretty great! Thank you for the review.
5 stars Jeanette S Verified customer
Dr. Sokol was amazing. She shared information about my eyes that no other doctor has shared with me before & gave me expert advice supported by data. She seemed truly excited to share her wisdom & knowledge of optometry throughout my appointment. Really happy she came to the East side!
Thank you for the review! We agree that Dr Sokol is amazing. She loves what she does. Hope you will continue to choose our office for all your eyecare needs!
5 stars Anonymous Verified customer
Dr. Zarwell was friendly, helpful, and genuinely cared about my eye health. The practice is gorgeous and staff were friendly.
Thank you so much for the follow up! We appreciate you taking time to review our office and staff. We agree that Dr Zarwell is very caring. Hope you will continue to come to our office for all your future eye care needs!
5 stars Patricia S Verified customer
The new clinic is beautiful and quite easy to get to. Dr Sokol is so good at what she does! She is thorough and explains everything in a professional yet friendly manner. I highly recommend her. Her staff is also terrific; efficient and skilled.
Thank you so much for the review. Glad to hear you enjoyed the clinic and had a good experience. See you again next year!
5 stars Christopher B Verified customer
A great patient experience. I received a very thorough eye exam with easy-to-understand explanations and directions at every phase. Dr. Sokol communicates well in a friendly but professional manner. Her staff is also very friendly and helpful.
5 stars Anonymous Verified customer
The care from the entire staff was genuine. I felt the recommendations were in my best interest and cost effective. I would recommend to anyone!
Also in Madison

Dental
Monona Dental
Veterinary
Countryside Animal Clinic
Dental
Door Creek Dental
Veterinary
Animal Hospital at Hillshore
Veterinary
Spring Harbor Animal Hospital
Automotive
Westside Service Center