This was my first visit to Soco and I can only say I wish I'd know about it years ago. From the moment I walked in, I was treated so warmly and all the staff was very welcoming. My appointment was with Donnie, who hands down spent the most amount of time discussing my needs and evaluating my current state of affairs (both cut and color). I really felt he was listening and intuitively knew what I needed and was after. I have to also mention...one of my favorite parts of a hair cut experience is the shampoo....it's either hit or miss at some places....this experience was definitely a hit! He took his time and provided a really nice head massage during the shampoo. So, my hair turned out looking fantastic and I'm really happy, plus before I left we discussed the plan going forward with my hair and how we could achieve results going forward. I was definatley a happy girl! leaving there!